I came across article or rather a list of books that were mostly talked about in social media in November 2012 (via Publishers Weekly). It's a proof that readers do set up social reading trends, it is them (us) commenting the books after all. But is there some kind of pattern why some books are more trending than others?
My first conclusion was that book adaptations are definitely on the spotlight.
Second and seventh on the list are second and third part of Suzanne Collin’s
This is big, like romantic affair on high political level. Oh, did I hit the nail on the head? Scandals are always widely commented, like here: CIA Director David Petraeus had an affair with his biographer Paula Broadwell (the book author) and so the story is still on and the book out. The love uplifts, right? But there’s no win-win situation here. Only the author and her book
I must admit I had a crush on this book from the very beginning, it’s on my wishlist and I’m impatiently waiting for the Santa.
John Grisham is damn good author and that’s the reason why his books are great and trending. Period.
New traditions are made with this books and some tabu are broken, for example how Santa knows who is good and who is naughty. We all know that elves do the list ;-) I came across instruction on the web that parents after reading the book with a kid should leave an elf doll on the shelf to spy on their child! The parent can hide the elf for the day and bring it back during night so the kid believes he’s really moving and coming back. For me it’s little schizophrenic and scary! If I were the child I would be really terrified to fall asleep. I'm afraid that social media is full of psychological hints rather than book reviews when it comes to this one ...
Is there a pattern? Not really. There are as many reading tastes as readers and books. But in era of social reading, readers aren't anonymous any more. Nor are they (we) only readers. We became active participants of bookish sphere in wide spectrum, some of us want to be reviewers and others only spotters. But at some point we all point to a given book, for different reasons. And when we do that it is heard, the above summary proves that it is happening.